Artwork for a debut album to bring music theatre to a wide, diverse, and new audience
Gamification
Addicted to trees!
The Freetree icon was a fusion between the two most integral elements of the brand: a cursor and a tree. A cursor is a position indicator on a computer display screen—used to help navigate digital interfaces and therefore to shop online. We tilted our cursor slightly, added more ‘pine tree’ shaping; and created a fusion between the two. The cursor became the tree, and the tree became the cursor.
Client SURF IT
Services Animation series Visual concept Storyboarding
Thanks so much Sagar, Sanne and the whole SURF Open Innovation team!
Driving IT innovation in education and research together More than 100 education and research institutions in the Netherlands work together in the SURF cooperative to fully utilise the opportunities of digitalisation. Our goal: improved and more flexible education and research.